ESG at Retail

Primark is working to make more sustainable fashion affordable for everyone through its Primark Cares sustainability strategy.


A farm in the Primark Cotton Project, India A farm in the Primark Cotton Project, India



Primark’s business model is underpinned by its long-standing Ethical Trade and Environmental Sustainability (ETES) programme, which has been a cornerstone for over 15 years. Building on this foundation, in 2021 the business launched Primark Cares, its ambition to make more sustainable fashion accessible to everyone. Through a focus on three key areas, Product, Planet and People, Primark is evolving its operations and supply chain. This includes the design and production of its clothing, the selection of materials, its collaboration with suppliers and partners, and the packaging and shipping of its products.

The Primark Cares strategy is enabled by four key elements:

For more information on ESG at Primark please see their  Primark Sustainability and Ethics Progress Report.

ESG Governance

Primark has established a governance framework to oversee ESG, including its Primark Cares strategy. Critical risks relating to ESG are raised through the Primark Risk Committee or through Steering Committees, which are cross-functional groups bringing together all relevant internal stakeholders. These committees give guidance and propose appropriate actions. Its Chief Executive and senior directors are responsible for all decision making and implementation. Relevant topics are fed into the wider business governance strategy as needed.

To effectively understand, manage and mitigate risks, Primark actively engages with a broad range of stakeholders, including policymakers, workers’ rights organisations, civil society groups, and industry initiatives at both national and international levels.

Primark continuously reviews its ESG governance to ensure it evolves with the latest legislation and compliance requirements, in addition to its business priorities.


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