Our purpose and values

Associated British Foods is a highly diversified group, with a range of food and ingredients businesses as well as our retail brand, Primark. We are united in our purpose: to provide safe, nutritious and affordable food, and clothing that is great value for money.

We invest in our businesses to create long-term value for our shareholders and our stakeholders including customers, employees and suppliers. We believe that this investment, with the process of ambition and renewal that accompanies it, builds momentum and sharpens focus across the Group.

Our values

We live and breathe our values through the work we do every day. They guide our behaviour and help us deliver long-term benefits for our people, suppliers, communities, customers and the environment.

Respecting everyone's dignity

We strive to protect the dignity of everyone within and beyond our operations, so that the people who make our products feel safe, respected and included.




Acting with integrity 

We proudly promote and protect a culture of trust, fairness and accountability that puts ethics first. From farms and factories right through to our boardroom, we are committed to embedding integrity into every action.


Progressing through collaboration

We work with others to leverage our global expertise for local good. Through collaboration with our stakeholders, we are working to create safer, fairer working environments and promoting thriving, resilient communities.

Delivering with rigour

From the products we make to the way we preserve the resources we rely on and support the people we work with, we are always learning and incorporating better practices. Across our businesses, we partner with industry experts to work towards the highest standards.

How we create long-term value

We take a long-term view to create long-term value for our shareholders, business partners, employees and the communities in which we operate. Our strategy is to achieve sustainable growth over the long term and the Group balance sheet is managed to ensure long-term financial stability, regardless of the state of the capital markets. We are committed to increasing shareholder value through sound commercial and responsible business decisions that deliver steady growth in earnings and dividends.

Our business model and strategy

Our responsible approach

Our businesses aim to make a lasting contribution to society, delivering for our people, suppliers, communities, customers and the environment.

Our responsibility

Field training session.
Featuring at front of group:
L-R: Kanchan-ben (red blouse, yellow scarf with red stripes trim, and purple scarf also)
Hiru-ben (plain yellow scarf)
Vanita-ben (red blouse, yellow wavy checked pattern scarf)
Primark supported CottonConnect / SEWA project.
Mayapur village, Gujarat, India

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